Articles

Meeting Planning

Dwarfs of succes

The gnomes of success 1: the goals

For a successful event a planner has to know where to start from and where they are trying to go.

Marco Sorrentino
ItaliaConvention Editor-in-chief

Communication

A new life for the corporate video

A new life for the corporate video

New technologies and a new language culture had turned the corporate video into a modern, appealing and versatile instrument of communication.

Carlo Raimondo
Spyder J. Film

Communication

The Opening Speech

The Opening Speech, to start out well

The tone of an event is set during the first few minutes. It is during this time that the participants “sense” the type of event to come: Interesting? Boring? All talk or action?

Roberto Luperini
E3 Consultants

Incentive

Is this a candid camera?

Is this a candid camera?

Even with a limited budget, it is still possible to make an incentive travel unforgettable.

Massimo Morga
Staff Italia

Food

“Bon Apetit”

“Bon Apetit”: number, measures … and some prices

A good convention always comprises a good meal. This rule may be obvious but breaking it caused a lot of damage.

Luca Legnani
Papillon Eventi

Technologies - Set Design

New technologies on stage

New technologies on stage

New giant monitors, video walls, video projectors with geometric corrections, LED technologies with thousands of applications.

Patrizia Bocconi
Free lance Set Designer

Meeting Planning

Magic measurements for successful meetings

Magic measurements for successful meetings

The meeting room could either be the stepping stone for launching a successful convention, or for sending it to its grave.

Piero Pavanini
Newton SpA

Green

green events

Green Events: good for the environment, even better for the marketing

Setting up an event a “green” can become an important marketing advantage.

Filippo Lenzerini
Punto 3

Set Design

Banners - Posters - Plasterboards - Totems

Banners – Posters – Plasterboards – Totems

What is their purpose? What are the differences between them? How are they made? With which materials?

Andrea Bonizzoli
Morning Stars

Team Building

War in the Team? Teambuilding can help!

War in the Team? Teambuilding can help!

Everyone is ready to speak favourably of the team effort, but sometimes is hard for it to work spontaneously.

Patrizia Rovati
LNP trainer

Incentive

Good service is worth more than its cost

Good service is worth more than its cost

The success of an incentive trip is largely entrusted to the professionalism of the hostesses and stewards, the so-called “assistants”.

Enrico Cesati Cassin
TeamWide Associated